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Book Jacket SPARK
How Old-Fashioned Values Drive a Twenty-first Century Corporation: Lessons from Lincoln Electric's Unique Guaranteed Employment Program
FRANK KOLLER
SUMMARY  |  EXCERPT
A century-old manufacturing company is taking a radically innovative approach to management with provocative implications for every business

While factories across the Midwest shutter their doors, Cleveland-based manufacturer Lincoln Electric has thrived for more than a century. In addition to being profitable and technologically innovative, through good times and bad, the company has fulfilled its unique promise of "guaranteed continuous employment." Workers are viewed as assets—not liabilities. Through flexible hours and job assignments, as well as a merit-based bonus system, Lincoln Electric's employment policies have proven healthy for the company's bottom line its employees and its shareholders.

In Spark, veteran journalist Frank Koller tells the story of how this unusual and profitable Fortune 1000 multinational company challenges the conventional wisdom shaping modern management's view of the workplace. Through insightful storytelling and extensive interviews with executives, workers, and leading business thinkers, Koller uses the Lincoln Electric example to illustrate how job security can inspire powerful growth and prosperity in our communities.

Frank Koller covers the workplace for the Canadian Broadcasting Corporation. Over a 27-year career with CBC, he has worked and lived around the world as a foreign correspondent, including seven years in the United States. He holds a Master's Degree in Engineering from the Massachusetts Institute of Technology. He lives in Ottawa.

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HARDCOVER
ISBN 978-1-58648-795-9
Pub date: 02/23/10
Price: $25.95/32.95 Canada
6 1/8 x 9 1/4
272 pages
Carton Quantity: 24
Business
Selling Territory: W
Rights: First Serial, British Commonwealth, Translation, Audio, and Electronic Rights: PublicAffairs
Performance rights: The Bukowski Agency

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